Yenta + Posha chosen to kick-off Southern Women’s Show with interview on CBS6 Virginia this Morning

Southern Women’s Show on March 22-24, 2019

Brianna Schwart, Founder of Yenta + Posha with Jessica Knoll from CBS6Come see Yenta + Posha and hundreds of other boutiques filled with the latest fashions, trendy jewelry, gourmet treats, health and beauty, and so much more at the Southern Women’s Show in Richmond, Virginia. Enjoy fashion shows, top chefs, and celebrity guests. Bring your mom, sister, and best friend and spend the day doing everything you love! Read More…

Two new Richmond footwear brands launch for active lifestyles

Style Weekly on Jan 15, 2019

Brianna Schwartz, Founder of Yenta + PoshaPortland, Oregon, is well-known for being the home of major brands including Columbia and Nike. Now Richmond may be taking some small steps in that direction.

Rider Boot Shop and Stegmann Clogs have been quietly pushing their shoes out all around the globe from the region for a while. This fall two footwear names in town joined them: Kinis and Yenta + Posha. While one is a fitness brand and the other designed for professional women, both share a similar creation story.
The shoe, she said, was born of necessity.

“I was on my feet all day, sometimes days at a time,” says Yenta + Posha founder Brianna Schwartz. “I eventually began scouting in other countries. I was meeting with so many other people in different cultures, I had to look polished.”

That meant some pretty painful feet for the former meeting and event planner. Schwartz first tried to use insoles to comfort and support her feet but soon realized that the insole she needed wasn’t on the market. So she decided to make the insole she wanted for herself. Read More…

Goochland Entrepreneur Tries On Shoe Business

Richmond Times-Dispatch on Nov 10, 2018

Brianna Schwartz, Founder of Yenta + Posha in Richmond VirginiaFormer corporate event planner Brianna Schwartz has created what she thinks is the ideal career shoe for women on their feet all day.

It’s stylish, leather and low-heeled with a sturdy insole. She has a crowdfunding campaign to raise funds for the startup.

The shoe, she said, was born of necessity.

As an event planner, she was sometimes on her feet all day. By the end of a day of running around hotels, convention centers and other meeting venues in dress shoes, her feet hurt.

Thinking there had to be a way to lessen the pain, she looked for insoles. She said she couldn’t find insoles to fit her shoes or shoes that had comfortable insoles. Read More…


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